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Discussion Starter · #1 ·
Is the MKZ suffering as a luxury vehicle because Lincoln doesn't have a luxury shopping experience? My MKZ was purchased in joint Ford/Lincoln dealer alongside haggling shoppers trying to get a cent or two off a Fiesta's
$20k MSRP.

Cadillacs are not sold in Chevy dealerships, even Lexus is branching out from its Toyota roots. Is this part of Lincolns identity crisis?

The flip side is could Lincoln even support an individual dealer network subsisting on Lincoln sales solely? Not right now...

What do you guys think?
 
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