[MKZFan]

Like I said before, give it the same front end design as the next generation MKS (as seen in renderings) and the MKX/MKC concept and people will love it.

 

[MKZFan]

personal preference. I like the front end personally.

Its not as bland and boring as other brands

I hate the design but i agree with you. It might be ugly to me, but it's different, it can't be compared to anything else in the industry. I guess this is the result of being different.

 

[MKZFan]

its their signature grill. its what they are known for.

I guess if it looks odd to you - dont buy it?

very true, they have to stick to their design language
some people love the rest of the car so much they'll just live with the ugly front. it depends.

 

[MKZFan]

I dont think the front is ugly.

If you do. You really shouldn't buy the car.

If you think a girls face is unacceptable and ugly - dont marry her.

You will have to see her every morning and night.

well to be fair if she has a body but her face isn't all that nice, then she's a keeper, just wont be wifey material haha.
There's a lot of new cars I like that have some design flaws, but because of how great everything else is about them it has me looking past it's flaws.

 

[MKZFan]

In person cars look better, very few pictures and video's will do it justice. The MKZ is one of those cars that look amazing in person. First time i saw it, i saw the rear end first and thought it was an Aston Martin!

 

[MKZFan]

The Lexus and Acura front ends are just as controversial but people still buy them.
You cant blaim poor Lincoln sales on design.

Its other factors as well. The brand just needs to make their cars more appealing

design is part of it
there's of course more to it.
Honda and Toyota has some of the worst designs out there but they seem to be doing something right since people still buy them. Lincoln should start emulating those top brands if they want to be like them