[zep]

A friend of a friend related to a friend of mine who cleans toilets at ford HQ in dearborn said hes been hearing rumbling of a potential Diesel offering of the MKZ. With Lincoln making its way into China this is logical, even more logical would be to sell it in America

 

[MKZFan]

it would indeed to logical to sell it in america, we're slowly getting more mainstream diesels, so why not the MKZ. plus it would be a good way to make lincoln's cheapest sedan stand out.

 

[golfball]

a few diesel Lincolns wouldn't be a bad idea.

 

[zep]

plus all the relevant luxury brands sell diesel vehicles. Audi, Mercedes and BMW all do diesels, even porsche has a diesel....

 

[MKZFan]

plus all the relevant luxury brands sell diesel vehicles. Audi, Mercedes and BMW all do diesels, even porsche has a diesel....

good point, it would be a way for lincoln to stand out in it's luxury segment since it's a bit lower down.

 

[golfball]

its actually the domestic brands that do not seem to like to put diesels in their luxury cars.

and the japanese

 

[zep]

its actually the domestic brands that do not seem to like to put diesels in their luxury cars.

and the japanese

there you go, would be a great point of differentiation and relatively easy for ford to accomplish. The Ford Fusion sells in europe as the mondeo and it comes with 1.6 or 2.0 4 cylinder diesel options...

 

[MKZFan]

I guess maybe they want to keep their cars quiet? I know I could care less to have the MKZ be super quiet but if it makes more noise than desired then they can always include more sound deadening materials

 

[zep]

I guess maybe they want to keep their cars quiet? I know I could care less to have the MKZ be super quiet but if it makes more noise than desired then they can always include more sound deadening materials

Maybe, but modern diesels have come quite the way in terms of noise. the 335d is a shinning example of a powerful luxury diesel that also has refined manners..

 

[golfball]

bmw and mercedes have some great luxury diesels.

there is also the e350d

 

[alcatraz]

I am not so sure that the diesel will come to America. They already are selling the hybrid for the same price as the petrol version. I just don't think that it would make sense for Lincoln. I bet they would lose money overall.

 

[golfball]

Time will tell

Its not impossible for them to develop a diesel

it might have decent sales considering the growth in diesel sales in the recent months.

 

[MKZFan]

Time will tell

Its not impossible for them to develop a diesel

it might have decent sales considering the growth in diesel sales in the recent months.

it might not even be worth it for them to develop one from how I see it. tens of millions spent on this can go towards something else they already have to better it, like their hybrid system

 

[zep]

I am not so sure that the diesel will come to America. They already are selling the hybrid for the same price as the petrol version. I just don't think that it would make sense for Lincoln. I bet they would lose money overall.

how does that make sense?

why would they lose money selling something people want?

1/3 of VW 2013 American sales were were diesels...

 

[golfball]

bettering their hybrid system is something they should look into no doubt.

 

[MKZFan]

bettering their hybrid system is something they should look into no doubt.

that and even EV's.
they already have strong fleet sales, they can easily offer up some hybrid fleet vehicles and get a good start in the hybrid segment.

 

[zep]

I'd prefer diesel to a better hybrid. Hybrids just dont produce adequate mileage where diesel does no matter your driving style.

 

[golfball]

I don't think Lincoln should dip into EVs yet. Market is still struggling.

 

[MKZFan]

I don't think Lincoln should dip into EVs yet. Market is still struggling.

thats even more of a reason for them to get involved, get their foot in the door, borrow some things from Ford and make their own unique EV.

The EV market won't blow up over night, it will be another 5-10 years before it really makes a big impact and takes off, they might as well start now.

 

[zep]

thats even more of a reason for them to get involved, get their foot in the door, borrow some things from Ford and make their own unique EV.

The EV market won't blow up over night, it will be another 5-10 years before it really makes a big impact and takes off, they might as well start now.

thats why they shouldnt get it. If lincoln were to experiement with EV's and bomb what does that do for an already struggling brand? Lincoln cant afford another lemon on their hands. besides luxury shoppers arent demanding EV's yet.